Kenneth Cole launches a new men's fragrance called Mankind that have resulted from the new partnership with Parlux: “The fragrance is meant to speak to that Renaissance guy. He is accomplished but humble, he is strong but sensitive. He’s got a very clear sense of...where he is, where he’s going and how he’s going to get there. He’s very much focused on looking good but also doing good." (wwd) . The fragrance is advertised with cheeky slogans such as “Join the Evolution “and “Your ape will either grow more hunchbacked or erect".
The New York designer Kenneth Cole is considered an insider tip with his creations, but enjoys a large following because of particularly original products. In addition, the 1954 born fashion designer is still relatively young and thus very close to the lifestyle desires of his target groups. It all began in 1982 with Kenneth Cole's first shoe collection - not surprising given that his father also produced shoes. With fresh colors and a sometimes cheeky design, the first shoe models already attracted a lot of attention. Over the years, the small company became "Kenneth Cole Productions, Inc. The company's portfolio now includes clothing, shoes, accessories (bags, watches, sunglasses, etc.) and unusual fragrance creations - all for men and women. Special sets or collections are deliberately avoided for the individual fragrances. Instead, the fragrances and aromas are intentionally fresh, dynamic and striking. The "Mankind" fragrance, for example, is characterized by tarragon, pineapple, pears, ginger, sandalwood, oakmoss and musk. No less original is the "Black Bold" fragrance spray, which represents the New York lifestyle with lotus, incense, suede, water mint and tonic. And with the "Vintage Black" fragrance, the self-confident urbanite can surround himself with green lime, oak wood and tequila. Of course, Kenneth Cole's lifestyle fragrances can also be given as stylish gifts. Multiple sets allow for an almost customized delight for partners, friends or family. Usually, these sets include three different products from the company. Examples include the basic set (deodorant, shower gel, after shave), the "Reaction" set (balm, deodorant, perfume) and the particularly stylish exclusive set with "Mankind" and a shoe set (shoe polish, shoehorn, brush). Kenneth Cole's fragrances are therefore not limited to simple aromas that make the day special. With the products of the New Yorker, fans of the label can enjoy the big city feeling everywhere - not only in the melting pot of the Big Apple.
Top Note: Cardamom, Tarragon, Ginger, Pineapple
Middle Note: Cedarwood, Vetiver, Cinnamon
Bottom Note: Sandalwood, Oakmoss, Tonka bean, Skin musk
Classification: Designer Fragrance
Family Name: Woody Aromatic