According to Women's Wear Daily: "Australian actress Cate Blanchett has been confirmed as the new face of Giorgio Armani Parfums, a division of L’Oréal Luxe. Blanchett, who is rehearsing for a play with Isabelle Huppert at the Sydney Theatre Company, will be the face of an advertising campaign for a new eau de parfum called 'Sí' that will hit shelves at the end of the summer. The confirmation comes after weeks of unsubstantiated buzz following press reports about a fragrance collaboration between the actress and Giorgio Armani, who have a long-standing professional relationship. Blanchett has often worn Armani creations on the red carpet and openly expressed admiration of him." Si was launched in 2013. Si was created by Christine Nagel and Julie Masse.

Giorgio Armani is an Italian fashion designer particularly noted for his menswear. Armani started his career as designer of shop-windows in a department store and worked his way up to menswear buyer. From 1960 to 1972 he worked as a designer for the well-

Top Note: Lemon,Mint

Middle Note: Jasmine,Pink Pepper,Peony

Bottom Note: Labdanum,Cedar,Sugar

Classification: High End Fragrance

Family Name: Floral Aquatic